Analytics Dashboard
📊 Admin Panel User Guide
Section: Analytics Dashboard
Overview:
The Analytics Dashboard is a powerful tool that gives the admin a clear and data-driven snapshot of how the website is performing. It enables you to understand your audience, how they interact with your site, and which areas drive the most engagement or need improvement. By analyzing real-time and historical data, you can make smarter decisions that enhance user experience, increase conversions, and support business growth.
This dashboard provides a comprehensive Traffic Overview, including total visits, page views, and average session duration, which are key indicators of your site's popularity and visitor engagement. The Top Pages section reveals which products or content attract the most attention, helping you prioritize or promote high-performing items.
Additionally, the Top Countries chart shows you where your visitors are located, enabling you to tailor marketing campaigns, shipping policies, and even content based on geographic demand. The Devices section breaks down the types of devices used—desktop, tablet, or mobile—allowing you to optimize your site’s responsiveness and accessibility. Finally, the Browsers section provides insights into the most-used web browsers among your users, which is critical for ensuring cross-browser compatibility and performance.
Overall, the Analytics Dashboard transforms raw data into visual, actionable insights—helping you better understand your audience and drive meaningful improvements across your eCommerce platform.
How to Use:
- Navigate to the Analytics section from the admin sidebar.
- View the Traffic Overview to see total visits, page views, and average session duration.
- Check Top Pages to identify which product or content pages receive the most visits.
- Review Top Countries to see where your visitors are coming from.
- Under Devices, see whether users are browsing via desktop, tablet, or mobile.
- In Browsers, view which web browsers are most commonly used by your visitors.